Z Energy - New Zealand’s Z Energy Rebrand & Rollout Program
Whilst employed at global brand implementation company Harkess-Ord, I worked as part of an international delivery team for the rebrand and role out of a 310 Shell service station network across New Zealand. My role included 2D signage design, artwork concept development, design, and finished art production (in-line with Cato Partners Z logo design) for applications of varying scale and placement (wall graphics, canopy fascias, pumps, fuel boards, directional signs, air signs, car wash sign etc) within the 3D environment.
Throughout the process I worked both locally and internationally with product engineers, project managers and printers to ensure the successful transformation of the ‘Z’ brand into it’s 3 dimensional environment. My responsibilities also included design of graphic application/style guidelines for all external branded elements to ensure brand consistency across each site.